Make Up Forever Foundation in HD 0
in Beauty Makeup Product Reviews

Make Up Forever Foundation in HD

make up forever foundation

Make Up Forever Foundation. We touched down in Las Vegas mid afternoon and walked straight into a wall of heat.  I haven’t been subjected to this kind of take-your-breath-away heat in a long time. Within seconds after landing, I felt my makeup melt right off my face. Wearing no foundation was definitely not an option for this trip. Luckily, we were right next to a Sephora so I bee-lined straight for its doors. I’m so happy that I wandered in because I got my first introduction to Skin I.Q. You just tell them what your skin concerns are and custom skin solutions are presented to you in a minute.

make up forever foundation

Sephora has something like 1200 foundations on hand to choose from and navigating the makeup isles can get very overwhelming. Add to this all the amazing foundation reviews that I read everyday and half the time I don’t know what to buy next. With their handy little camera I soon found out that my skintone is a perfect match for 42 foundations.  Well that’s fantastic but frankly 42 is still a big number. We were, however, able to narrow down the search further by eliminating some of the formulations. Did I want powder? No. How much coverage was I looking for? Medium please. My list quickly became two liquid formulas, Makeup Forever HD Foundation and Tarte Amazonian Clay Foundation. The fun part is that because I was assigned the specific number 2Y07, I can now go to any Sephora and be able to pull up my perfect selection. I definitely plan on going again in the fall to choose my winter colour.

make up forever foundation

Lately my skin has been a little bit unhappy due to some stress and light coverage just hasn’t been cutting it. I haven’t used Makeup Forever in ages and since it’s an HD formulation designed specifically for film, I was pretty much sold.  The liquid felt nice and cool on my face and miraculously all of my little imperfections disappeared. Hours later, after having been out in 40 degrees Celsius (or 104 Fahrenheit) heat, my foundation was still going strong. We spent much of the next day walking around outside and I didn’t even need to touch it up for a fabulous evening out.

I’m sold. If this foundation can survive 40+ degrees in the Nevada desert heat, I can wear it anywhere!

Have you ever tried Make Up Forever foundation in HD? What are some of your favourite foundations?Other great foundations you may love

*For more on Make Up Forever Foundation and other great products join me on instagram and twitter*


You Might Also Like

Beauty Makeover At MAC

Personalized Jewelry At Lilou

Top Summer Essentials 2014

L’Oreal Colour Riche Lipstick Review

Summer Hair Care Tips

How to take your makeup from winter to spring

Best Haircuts For Your Face Shape

Beauty Mistakes That Make You Look Older

Winter Skincare Tips

Best Haircuts For Fine Hair

How To Get Beachy Waves

Gatsby Lipstick: Beauty

Best Spring Perfumes

Best Blush For Your Skin Tone

How To Create Beachy Waves

Beauty Party: Powder Puff Evening

How To Wear Plum Lipstick

Beauty Tips For Your 40s

Cargo Cosmetics Eye Shadow: Review

Microderm 360 Skincare

DIY Face Masks For Dry Skin

Canadian Beauty Products

How To Wear Face Lace Guest Post

Best Beauty Boutique Curlique

Do I Need SPF For My Hair

Best Florist In Vancouver

Treats for a Rainy Day

YSL Cosmetics Top Secret Review

How To Make Your Hair Look Thicker

How To Pick The Best Nude Lipstick

Best Beauty Products For Fall

How To Wear Coloured Eyeshadow

What Do I Wear

Gift Guide For The Beauty Lover

My Top 5 Must Have Skin Products

Your Fragrance Personality

Shu Uemura Pore Eraser Review

La Parfumerie: My Perfumes

Classic Work Bag Review

How To Wake Up Looking Fabulous

From Long Hair To A Short Cut

Best Beauty Products For Spring 2015

How To Wear Gold Makeup

How To Prep Your Skin For Summer

Beauty Benefits Of Honey

Beauty Mark Holiday Event

Camera Bag – Review

Perfect Makeup For Every Event

Best Heat Protection: Beauty in Style

Organic Skincare Spiezia Made For Life

How To Feel Beautiful

Beauty Tips For Your 30s

Style Journal Weekly Chic

How To Choose A Signature Scent

How To Fight Frizz

How To Update Your Makeup For Fall

How To Use Facial Oil

4 Angels Beauty: A Day Of Indulgence

I Want To Be Her: Book Review

Shiseido Sun Protection Stick

How To Prevent Breakouts

World Oceans Day 2014

How To Easily Relieve Holiday Stress

Patches of Denim

Alterna Caviar Shampoo Product Review

Best Eyeshadows: It’s raining colours!

Top Reasons For Drinking Water

Best Lip Scrubs Beauty

What Is The Deal With Loving Your Body

Best Cream For Dry Hands

Fall Skincare Guide

Find Your Perfect Scent (or two, or three)

How To Choose Hair Color

How To Choose The Best Running Shoes

Importance of Makeup Removal

Easy Makeup For Summer

Lipsticks for Summer 2014

Everything You Wanted To Know About Brows

How To Properly Wash Your Face

How To Wear Pink Lipstick

Best Makeup For Luminous Skin

Bridal Beauty Style

How To Get Flawless Summer Legs

Lilac Nail Polish

How To Make Your Eyes Look Brighter

On Our Radar Brushes And Bling

Flower Hair Clips In Style

How To Prevent Wrinkles

Best Hairstyling Products 2013

Beauty Products To Bring You Calm

Beauty Benefits Of Roses

Nikon DSLR Camera

How To Let Your Natural Beauty Shine Through

Best Beauty Products 2013

How To Get Shiny Hair

How To Choose The Perfect Mascara

Lean Greens Review

The Best Eyeliner A Review From The Experts

How To Prep Lips For Lipstick

Oliveda Olive Tree Pharmacy Review

Secrets To Beautiful Skin

Best Eyeshadow For Green Eyes

Best Canadian Organic Skincare

Exercise And Your Skin

Beauty Travel Survival Guide

Cosmetologist The One Stop Shop

Hydration For Skin Beauty

In a Softer Light: The Puffer

How To Choose The Best Makeup Brushes

Post Workout Beauty Hacks

Best Gifts For The Beauty Lover

How To Choose Your Fall Perfume

Skin Care Tips For Your 20s

Best Makeup For An Even Complexion

Why Is Beauty Sleep A Real Thing

How To Be Elegant Every Day

How To Wear Metallic Eye Shadow

Fall Makeup Guide

How To Keep Curls Frizz Free

Best Summer Beauty Products

How To Grow Longer And Thicker Hair

At Home Sunburn Cures

Beauty Icon Inspiration

How To Wear High Heels Without Pain

Guest Post: Latte Art Cappuccino Cream-in-Scrub

Tips On Staying Healthy During The Holidays

Truth About Style: Stacy London

How To Avoid Hat Hair

Best Face And Body Foundation

Best Dry Shampoo And How To Use It

Tory Burch Sunglasses

How To Get Beautiful Nails

How To Always Love Your Hair

Best Pink Lipsticks For Summer

Travel Beauty Tips

Drugstore Vs High End Lipstick

Last Minute Beauty Holiday Tricks

Best Hand Creams

How To Create The Perfect Nude Lips

Nars Makeup Counter

Brands On Our Radar

Dior Color And Shine Jelly Balm

Adult Acne And How To Fight It

Best Foundation For Travel

How To Do An At Home Pedicure

Rosehip Oil A Beauty Must

How To Choose The Best Lipstick Colour

Best Plum Lipsticks

How To Choose The Right Shampoo

What To Pack For A Flight

30 Day Ultimate Skincare Challenge

Beauty Tips To Look Younger

Do I Really Need To Use A Serum

Is SPF 15 Enough

How Much SPF You Actually Need

Beauty Sunday De Bachmakov

Beauty Benefits Of Tumeric

How To Wear Makeup To The Gym

Beauty Sunday Push Up Liner Review

Classic Lipsticks Every Woman Should Own

What Your Lipstick Colour Says About You

Makeup Tips For Your 30s

Your Best Hair For Spring

How To Love Perfume When You Don’t

Best Face Masks For Spa Sundays

How To Choose A Summer Fragrance

Armani CC Lipstick in Attitude: Review

How To Find A New Hair Stylist

Beauty Blunders And How To Fix Them

Links A La Mode

What Is Wrong With Natural Beauty

How To Wear Shimmer Powder

Best Blogging Books Inspiring Reads for the New Year

Statement Lips For Spring 2015

How To Update Your Makeup For Summer

Giorgio Armani Lipstick

Best Pedicure Products

Top 5 Beauty Posts Of 2015

Beauty Sunday Anti Aging Night Butter

Laura Mercier In Oleander Review

Flowers in Winter Style

Everyday Bag Essentials

Oribe Gold Lust For Frizz: Review

How To Clean Your Pores

Revlon Nail Art Moon Candy

How To Detox Your Skin After The Holidays

All About Spring In Style

Summer Beauty Must Haves 2014

Best Eyeshadow For Brown Eyes

How To Wear Pink Eye Shadow

Best Skin Care Products

Everything Under $20

How To Get Rid Of Dark Circles

How To Prep Your Skin For Makeup

Eyebrows Before and After

Caudalie Beauty Elixir

Importance of Exfoliating: Beauty

Skoah: My Skin Care Personal Training

Microderm360 Your Path To Beautiful Skin

Best Beauty Products For The Beach

How To Deal With Dry Winter Hair

Belmondo: Organic Skin Care

A smear, a smudge and a stain

Look Younger In A Few Easy Steps


How To Wear Green Eyeshadow

Your Best Skin In 2016

Adore Organic Vitamin C Kit Review

How To Look Your Best Without Makeup

Easy Makeup Looks When You Are Pressed For Time

MAC Paint Pots Review

Clarins After Sun Gel Review

Benefits Of Almond Oil

Holiday Beauty Survival Guide

Best DIY Masks For Oily Skin

Summer Health And Beauty

How To Make Beauty Products Last

Drugstore Vs High End Mascara

Rules Of Giving Beauty Gifts

Your Guide To Makeup Brushes

Benefits Of Vitamin C

Best Face Mask For Skin Your Type

Best Hairstyles For Your 40s

European Vs American Beauty

How Do I know If My Skincare Is Working

Post Flight Skincare

What Every House Needs

Best Hydrating Mists For Summer

How To Wear Red Lipstick In The Summer

Shu Uemura Shampoo Review

Argan Oil: Liquid Gold

Premium Hydration Hyaluronic Acid Serum Review

How To Become A Makeup Artist

How To Update Your Makeup

Beauty: Samples Part 1

How To Repair Damaged Hair

Brushes VS Fingers Makeup Application

How To Style A Clutch

How To Choose A Foundation

How To Look Your Best For The Holidays

How To Wear Dark Nail Polish

Best Eyeshadow For Blue Eyes

Drugstore Vs High End Foundation

Everyday Makeup Staples

How To Age Gracefully

Drugstore Vs High End Cosmetics

How To Wear Perfume In Summer

Summer 2017 Skincare And Makeup

Beauty Mark Craving Beauty Products

Best Lip Balms For Beautiful Lips

Powder Puff Event: Best Skincare Products

Have Soft Younger Looking Hands Now

How To Look Great In Photos

How To Find The Perfect Foundation

How To Look Awake Without Makeup

Hand Cream in Brown Sugar


  1. Jenifer Balatico

    I have heard regarding HD make up last 2 years (if I’m not mistaken) being used by a local celeb in our country for their international tv show. I must admit I am at awe when I saw beyond the scenes talking about this kind of make up especially for HD films.

    Haven’t tried this myself but after reading your post I was thinking of giving it a try 🙂
    Hugs and kisses from ♥ missJHENZ

    1. Go get a sample! I was shocked at how amazingly well it worked!

  2. This is great! I was just thinking about how I need to pick a fall / winter foundation that gives a little more coverage. Off to Sephora I go 🙂

    1. It was so fun, let me know how it goes!

  3. Ok, now I’m sold too!
    Coco et La vie en rose
    Coco et La vie en rose on Bloglovin
    Coco et La vie en rose on Facebook
    I entered a style contest: please click HERE and give me a LIKE if you like 🙂

    1. Ha! I was really impressed by the coverage.

  4. Color IQ is amazing! So easy! Foundation tends to be the one thing I dread buying because lighting in stores is nothing compared to lighting outside or in an office. Skin IQ is really neat too because you tend to invest a lot of money into skincare and it’s nice to browse by needs/price points and read reviews.
    Have fun in Nevada! Super jealous!

    1. I think it’s a great idea. It can be really tough choose a good foundation.

  5. Nicolene Richards

    This is a great post, I am constantly looking for a base coat foundation giving a subtle finish, blending with my particularly pale skin. The variety of colours introduced by your post surely allows for more options! I will have to go shopping now!
    Enjoy your trip!

    1. Thank you! I would love to know if it works for you.

  6. Ok first of all, how cool is this technology? Where was it when I was desperately seeking for a foundation, although I still am! I definitely cannot stand behind the HD foundation, having tried and tested it last summer. It feels so cakey on my skin, the coverage didn’t work for me at all! I ended up throwing it out after 2 weeks of use and returning to my drugstore foundation which works infinitely better!


    1. I had the exact same thought about HD and any formula that was thicker than a very light finish but this one just works. Although I think that if I lived on the East Coast with a major humidex it might feel different.

  7. Hope Howland (@HHDesigns)

    Oh I can’t wait to try this feature at Sephora…

  8. I love the foundations that give a good coverage and this product looks great… I would like to try it!!!
    Have a fab day honey!!!!

  9. raminder bhullar

    so beautiful review !!!!!!!!

  10. miss Margaret Cruzemark

    I have seen this on Sephora cosmetic boutiques and i will go and ask for a sample. Looks really great.
    Miss Margaret Cruzemark

    1. It’s free and it definitely can’t hurt to try it!

  11. Suzanne Minskey (@sueminskey)

    I adore the Makeup Forever HD foundation! I’ve gone and done a wedding at 6 am before, come home and mowed the lawn (in the summer), then gone to an evening client and still had it look amazing! I’ve also tried the Tarte Amazonian Clay foundation, and I’ve been using it the past two weeks and am a big fan! This is super cool that they have the foundation checker now. I haven’t seen it. Perhaps a trip to Sephora is in order…?

    1. Oh yes, go check it out! I’m dying to try the Tarte one as well but they didn’t have my shade!

  12. I haven’t tried this HD foundation, but after reading your review, sounds like I’ve been missing out. Your reviews are always honest, so I’m sending you a link to another fellow blogger (Amria) who posted something about ‘beauty blogger hunt for product reviews’, however I couldn’t open the link … I’m thinking this might be a good opportunity for you, so I’m passing on the info 😉 You never know, right? Hope you have a blast in Sin City 😉

    Here’s the link to Amria’s post:

    1. Wow thank you so so much! That’s so incredibly nice of you. I’ll definitely check our her site.

  13. I haven’t tried this HD foundation, but after reading your review, sounds like I’ve been missing out. Your reviews are always honest, so I’m sending you a link to another fellow blogger (Amria) who posted something about ‘beauty blogger hunt for product reviews’, however I couldn’t open the link … I’m thinking this might be a good opportunity for you, so I’m passing on the info 😉 You never know, right? Hope you have a blast in Sin City 😉

    Here’s the link to Amria’s post:

    XOXO Nensi

  14. Lindsay @ Nickel City Pretty

    The Makeup Forever HD foundation is the only one that I will ever use! It’s amazing and the coverage is fantastic, but it still feels really light on the face!

    1. Agreed! It’s now one of my faves.

  15. Great Review. I absolutely love the make up forever HD foundation and primer. It gives really great coverage .It does wonders on my skin. It’s super lightweight so it just feels like a second skin. love it

    1. Thanks. Agreed, it’s definitely one of the better foundations I’ve tried.

  16. i’ve been meaning to get this foundation for a while, but always was a bit afraid to switch from the brand I’m used to. I’m sold now!!! thanks C xoxo

  17. I have heard many very good reviews about Makeup Forever. Maybe it’s time to give it a try myself! x

Comments are closed.